Founders and entrepreneurs
Constant decisions, long hours and the pressure to grow.
This sounds like me →Business coaching and personal development, Adelaide
Drawn from 25 years of global experience, resilience and results. I help founders, leaders, professionals and individuals cut through complexity, unlock their strengths and redefine success, so they can flourish in business and in life.
15 minutes, free, no obligation.
Certified Resilience Coach
AIPC Certified Coach
Startup Success Manager at Stone & Chalk Adelaide. Coaching from experience, focused on your success.
Success isn't just about hitting targets. It's about creating a life and business that work together.
No matter where you're starting, our work together focuses on unlocking your potential in a way that's practical, sustainable and aligned to your goals.
I partner with
In my own words
I've run businesses on three continents, built award-winning sales and marketing teams, and helped organisations thrive through change.
I've also lost everything, rebuilt from scratch, faced burnout, and led teams through toxic and high-performing cultures. My journey has taught me the difference between chasing 'success' and setting yourself up for success.
Today, as Startup Success Manager at Stone & Chalk Adelaide, I've coached and mentored more than 70 startups. My coaching is grounded in real experience, practical tools, and a strong belief that everyone can flourish with the right direction and support.
Alex McConville, founder, AM Coaching
It's easy to feel like you're spinning your wheels. That's where I come in.
Whether you're running a business, leading a team, building your career or making a personal change, challenges can feel overwhelming:
Constant decisions, long hours and the pressure to grow.
This sounds like me →Stuck in the day-to-day, unable to step back and scale.
This sounds like me →Navigating career changes, managing stress and building influence.
This sounds like me →Seeking clarity, better habits, and a life that feels balanced and fulfilling.
This sounds like me →Let's build a culture of growth and wellbeing for your business, or a clearer path for your own journey.
Book your free discovery call15 minutes, free, no obligation.
Your goals, my focus.
I help you cut through the noise, focus on what truly matters, and create a clear plan for success in work and in life. Together, we will:
With decades of global business leadership, I've supported startup founders, small business owners, corporate leaders and individuals at crossroads.
I understand pressure, setbacks and the weight of responsibility because I've been there myself. My coaching brings that depth of experience into every session, helping you build confidence, resilience and clarity.
25 years of industry experience, including building and scaling businesses across 15 countries.
I create a supportive space where you can think clearly, speak honestly and take ownership of your next step.
Every plan is built around your situation, so the changes we make are practical, sustainable and yours.
Let's explore where you are now, where you want to be, and how we can get you there. This call is your chance to get clarity, explore options, and see if we're a good fit to work together.
15 minutes, free, no obligation.
"Alex combines strategic insight with genuine support, a rare balance that makes all the difference."
"Alex isn't just a coach, he's a trusted thought partner who helps us think more clearly, act more confidently, and always leaves us with practical next steps."
"Alex has been an invaluable strategic partner as we've navigated the growth of Amma AI. His ability to help sharpen our product focus and his genuine understanding of the founder experience, particularly around sustainability and resilience, sets him apart. He provides the perfect balance of practical marketing direction and thoughtful support. I highly recommend Alex to any founder looking for a coach who truly understands the journey."
"Alex brings a strong depth of industry experience, particularly in marketing and go-to-market strategy. His ability to simplify complex strategic challenges and provide practical, actionable direction has been extremely valuable. He is always available, thoughtful in his approach, and brings a level of clarity that helps sharpen decision-making. I would highly recommend Alex to any founder or business looking for a strategic advisor who combines experience with a genuine willingness to support."
15 minutes, free, no obligation.
Not ready for a call?
Twenty four quick choices, about six minutes, and a short report on how you work and what tends to happen to that under pressure. It's a snapshot for self-awareness, not a test, and there are no right answers.